As part of our full-service approach, we offer a range of seminars and training sessions that cover all of our areas of expertise including search engine optimization (SEO), content optimization, mobile, social marketing and website design / development.
Seminars are designed to provide an informative overview of the subject area including the latest industry developments, growth trends and marketing opportunities. The format includes a mix of lively presentations, group discussion, analysis of real-world strategies and Q&A.
Our team can lead seminars ranging in size from 5 to 100 people or one-on-one training sessions. Available topics include:
Social Media Management: A session for beginners, intermediates or experts focusing on Facebook, Twitter, Google+, Instagram, Pinterest, LinkedIn and other social networks. Participants learn how to set up profiles and interact on each network—safely and effectively.
Introduction to Blogging: Participants learn how to set up their own blog and start creating posts that readers will want to share online.
Business Content Strategy: Participants learn how to create content about their company that can be repurposed for blogs, social networks, e-newsletters, press releases, direct mail and annual reports.
Mobile: Sessions provide an overview of the latest mobile trends and expectations for the future. Includes both hardware (smartphones, tablets) and mobile marketing opportunities.
Search Engine Optimization: Designed for both beginners and those with some SEO experience, this seminar will teach participants the basics of SEO and how to better optimize their digital properties for search engines such as Google and Bing.
Search Engine Advertising: Participants will learn the basics of search engine advertising including keyword selection and campaign optimization.