In this special episode, we are live from the Canadian Franchise Association National Convention, where we caught up with Gerry Docherty, President & COO at Good Earth Coffeehouse.
About Good Earth Coffeehouse
The first Good Earth Coffeehouse and Bakery opened in Calgary on a hot summer day in 1991. Our Founders began with a desire to serve exceptional coffee and wholesome food, with a down-to-earth attitude. Now, over thirty years later, there are Good Earth Coffeehouses across Canada. While our company has grown, we have stayed true to our original mission… to be a coffeehouse with good food.
About Reshift Media
Reshift Media is an award-winning digital marketing firm that develops digital marketing strategies, processes and technology custom-tailored to the specific needs of franchise organizations. The company’s in-house team provides support to more than 200 clients in 22 countries across all aspects of digital media including software development, social media, search and website/mobile development.
Celebrating 11 years helping the franchise community grow and thrive, Reshift Media has cemented itself as the leading digital marketing agency for franchise companies. Among the company’s many accolades, Reshift Media boasts the creation of two proprietary software platforms: Franify and Brand Amplifier, each designed specifically for franchise businesses. They were also named the world’s best franchise marketing firm three years in a row at the 2023, 2024 and 2025 Global Franchise Awards.
