Blog

Gary Prenevost and Steve Buors at the CFA Convention
April 9, 2025

Live from the 2025 CFA Convention with Gary Prenevost

In this special episode, Reshift Media’s CEO, Steve Buors, caught up with Gary Prenevost at the Canadian Franchise Association’s 2025 National Convention to discuss why starting a business in a recession...


Travis Tinning and Steve Buors at the CFA Convention
April 9, 2025

Live from the 2025 CFA Convention with Travis Tinning from Franchise GrowthLab

In this special episode, we spoke with Travis Tinning at the Canadian Franchise Association’s 2025 National Convention on the latest developments with Franchise GrowthLab and how to grow a franchise system...


Brian Bazely and Steve Buors at the CFA Convention
April 9, 2025

Live from the 2025 CFA Convention with Brian Bazely

In this special episode, we are live from the Canadian Franchise Association’s 2025 National Convention, where we catch up with Brian Bazely to reflect on the buzz of the convention and...


Gerry Docherty and Steve Buors at the CFA Convention
April 8, 2025

Live from the 2025 CFA Convention with Gerry Docherty, President & COO at Good Earth Coffeehouse

In this special episode, we are live from the Canadian Franchise Association National Convention, where we caught up with Gerry Docherty, President & COO at Good Earth Coffeehouse. About Good...


Sherry McNeil and Steve Buors at the CFA Convention
April 8, 2025

Live from the 2025 CFA Convention with Sherry McNeil, President & CEO of the Canadian Franchise Association (CFA)

In this special episode, we are live from the Canadian Franchise Association National Convention, where we caught up with Sherry McNeil, President & CEO of the Canadian Franchise Association (CFA)...


Award displaying "Canadian Franchise Association Recognition Awards 2025 for Distinguished Franchise Support Service/Supplier Award"
March 31, 2025

Reshift Media Makes CFA History with Distinguished Franchise Support Service/Supplier Award Win

We are excited to announce that Reshift Media has received the 2025 Distinguished Franchise Support Service/Supplier Award, presented by the Canadian Franchise Association (CFA). This is the first time in...


February 21, 2025

Senior Search Specialist – Job Opportunity

Reshift Media is a Toronto-based digital marketing company experiencing continued growth. Our mission is to be a one-stop destination for franchise and multi-location businesses seeking cohesive search, social, and digital...


Kirk Allen and Steve Buors at the 2025 Global Franchise Awards in Las Vegas on Feb 11, 2025.
February 13, 2025

Reshift Media Wins 2025 Global Franchise Award for Best Marketing & PR Firm

We couldn’t be prouder to announce that Reshift Media has won a Global Franchise Award for the third year in a row! This year, the Marketing and PR categories were...


February 12, 2025

Top Social Ad Creative Trends to Watch in 2025

The digital marketing landscape has become increasingly competitive, with consumers experiencing growing ad fatigue as they are exposed to more and more ads every day. As a result, marketers can...


2024 and 2025 Franchise Development Trends
January 24, 2025

2025 Franchise Development Trends

On November 19th, our CEO and Co-Founder Steve Buors, spoke at a Lunch & Learn with the International Franchise Association. He shared franchise development trends for 2024, expectations for the...