Blog

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Why Everyone’s Talking About Instagram Content Indexing in Google Search

Your business’ Instagram content now has the opportunity to reach a lot more people. As of July 10th, Google and other search engines are now indexing public content from professional...

August 13, 2025

Reshift Media Wins Gold Stevie Award for the 2025 Marketing Disruptor of the Year

The recipients of the 2025 International Business Awards® Stevie® Awards have been announced, and we are excited to share that Reshift Media has been awarded Gold for Marketing Disruptor of...

August 13, 2025

Reshift Media Awarded Silver for Company of the Year at the 2025 International Business Awards®

The results are in! Reshift Media has been awarded a Silver Stevie® Award for Company of the Year – Advertising, Marketing, & Public Relations at the 2025 International Business Awards®....

A cartoon of a woman looking at a phone with the words "Why You Should Care About Voice Search"

July 9, 2025

Marketing Minute: Why Franchises Need To Prioritize Voice Search

As a franchise owner, it’s essential that your website content is optimized for voice search, which continues to increase in popularity. A recent survey found 65% of those aged 25-49...

A cartoon of a man pointing to the words "Why You Need Structured Data (Schema Markup)"

July 2, 2025

Marketing Minute: Why Your Website Needs Structured Data

As a franchise owner, it’s essential that your website has structured data (also known as Schema Markup). This special code is applied to your website to let search engines and...

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June 24, 2025

Marketing Minute: Grow Website Traffic Despite Google’s AI Overviews

In this week’s Marketing Minute, we tackle AI Overviews’ impact on SEO. When consumers get answers directly from Google, they don’t click through to your website — meaning fewer leads,...

A cartoon robot next to the words "Generative AI is reshaping SEO"

June 17, 2025

Marketing Minute: How Generative AI is Revolutionizing SEO for Franchise Brands

We’re tackling complex digital marketing topics in 5 minutes or less! In this week’s video, Reshift’s Steve Buors tells us how generative AI is reshaping SEO as we know it....

June 9, 2025

How to Build a Scalable Customer Acquisition Engine For Your Franchise

In the latest Franchising Matters video, Steve Buors, CEO and Co-Founder of Reshift Media Inc., outlines actionable strategies that franchise companies can use to create a highly effective and repeatable...

June 5, 2025

Reshift Media Proudly Celebrates the Inaugural World Franchise Day

On June 11, 2025, the global franchise community will come together for the very first World Franchise Day—a new international initiative created to recognize and celebrate the benefits of franchising...

franchise interest in the US in Q1 of 2025

May 23, 2025

US’s Franchise Development Lead Generation Trends: 2025 Q1

Reshift Media works with dozens of franchise organizations on digital marketing strategies to attract new franchisees to their networks. We’ve also developed Franify, the world’s most popular franchise development digital...

May 23, 2025

Canada’s Franchise Development Lead Generation Trends: 2025 Q1

Here at Reshift Media, we work with dozens of franchise organizations to cultivate their franchise lead pipeline using digital marketing strategies. We’re also the inventors and owners of Franify, which...

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