In the latest Franchising Matters video, Steve Buors, CEO and Co-Founder of Reshift Media Inc., outlines actionable strategies that franchise companies can use to create a highly effective and repeatable digital customer acquisition strategy tailored to the unique strengths of their franchise network.
Buors outlines a number of effective strategies to leverage social media, search engines, and other digital platforms to drive growth across your franchise network. He also explores how advanced technologies such as AI and machine learning can boost your marketing impact, lower costs, and deliver exceptional results.
Watch the free video to learn how to:
- Incorporate AI into outbound marketing
- Capitalize on the growing social search trend
- Use nano influencers to increase trust in your franchise brand
- Structure your website to rank for AI Overviews and voice searches
- Increase traffic to your website from high-intention local searches
- Integrate localization into your social media and search advertising
Whether you’re a franchise marketing executive or a CEO looking to future-proof your brand’s growth, this video is a must-watch. If you’d like to explore the charts presented in more detail, you can download the full deck here.
Stay on Top of the Hottest Topics in Franchising
Franchising Matters is a free podcast hosted by Reshift Media, created for franchise professionals who want to stay ahead of the curve. The podcast explores the hottest topics and emerging trends in franchising, featuring industry thought leaders, franchisors, suppliers, and innovators who are driving change across the franchise landscape. We also examine key issues and discuss the newest ideas.
Whether you’re a seasoned franchisor or just starting your franchise journey, Franchising Matters offers real-world insights, practical advice, and forward-thinking ideas to help you grow and thrive.
