Category Archives: Social Media
Facebook Wi-Fi Frequently Asked Questions 2017
In 2014 we wrote a blog post about Facebook’s free Wi-Fi feature, which is a quick and convenient way for businesses to offer their customers free Wi-Fi access while simultaneously increasing their page’s social media engagement. Check out what’s changed…
Setup Facebook WiFi Router Guide 2017
Facebook allows you to turn your business into a Wi-Fi hotspot by allowing customers to simply check-in to your location without the hassle of passwords or codes using Facebook’s free Wi-Fi service. With it, you can combine the benefits of…
Social Media Image Sizes 2017
A recent study found that 36% of marketers plan to spend over 31% of their marketing budgets on visual content alone. At the same time, all social networks are becoming increasingly more visual, with a higher emphasis on imagery and…
Facebook Advertising Solutions for Franchises
The most effective social media ads are the ones that can connect directly to their target consumer. The beauty of franchise advertising is that since there are so many different locations, each franchise has the power to cater each advertisement…
Facebook Lead Ads: What’s New in 2017?
In previous posts, we’ve talked about how Facebook lead ads easily allow businesses to reach out to the right people and collect user information without building a dedicated landing page on a website. Facebook first introduced lead ads in 2015…
Facebook Introduces Eye-Catching Ad Unit Called Collections
In yet another move to promote online sales, Facebook has introduced a new ad unit that combines the visual appeal of video along with the selling features of a digital catalogue. Facebook Collections, made specifically for mobile, allows business to…
Facebook and Google Advertising Revolutionized!
As announced at the annual Canadian Franchise Association National Convention in Niagara Falls, Reshift Media has released an ad tool for multi-location businesses called the Brand Amplifier™. The Brand Amplifier™ is a Facebook and Google advertising platform built specifically for franchise,…
Facebook Adds Brand Lift to Help Businesses Measure Ad Impact
Facebook has started testing a new measurement study for a business’ campaign on the platform called Brand Lift. The study, a free service currently available for qualified companies only, will allow businesses to create a poll question for users to…