Category Archives: Social Media
How COVID-19 Has Changed Consumer Behavior
COVID-19 has transformed the way people interact with the world. For instance, since the pandemic started, internet usage has skyrocketed. Many customers and businesses have become more dependent on online information and services than ever before, making it crucial for…
How to Apply for Facebook’s Small Business Grants Program
To assist small businesses experiencing disruptions resulting from the global outbreak of COVID-19, Facebook has pledged $100M in cash grants and ad credits. The grants vary by country; for small businesses in the U.S., Facebook is currently offering a $4,000…
The Coronavirus and Digital Advertising: Risks and Opportunities
Concerns about the increased spreading of Covid-19 around the world are dominating headlines, causing disruptions in the stock market, and increasing fears of a recession. The impact of coronavirus could have widespread implications in the advertising world, as events and…
Social Media Image and Video Sizes 2020
Implementing social media with video and image marketing to promote your brand is one of the most effective methods to reach a wider audience. It is essential to use the proper video and photo dimensions for your social media posts…
Facebook Is Removing Grey Checkmark Verification on Business Pages
Local business owners who went through the process of getting their Facebook pages verified are about to be disappointed. Facebook just announced they will be removing the gray verification badges from all Facebook business pages at the end of…
How to Avoid Phishing Scammers Impersonating Facebook
Scammers impersonating Facebook are getting more and more sophisticated. They often craft messages that look and sound very much like legitimate notifications from Facebook, tricking you into giving up your login information, which could lead to them having full…
How to Find the Best Instagram Hashtags for Your Business
Instagram is the fastest growing social media platform, exceeding 1 billion active users in 2018, who spend on average 53 minutes a day on the platform. 500 million of these Instagram users visit at least one business profile each day…
SMMW Recap: Mari Smith Talks Adapting to Facebook’s Changes
Mari Smith’s much-anticipated presentation at Social Media Marketing World 2019 (SMMW19) was all about adapting your Facebook marketing to changing consumer behavior and it was full of great insight and tips. She is so knowledgeable about Facebook that I…