January 30, 2015

What the New Facebook Place Tips Feature Means For Businesses and Marketers

Facebook’s objective to connect people with the world around them has taken an innovative step forward with the launch of a new feature called Place Tips. This new feature will...

July 8, 2013

Facebook’s Graph Search Arrives. Are You Ready?

  As we mentioned in a previous post, Facebook rolled out a beta version of their new Graph Search back in January. Today, the company announced that everyone currently using...

April 24, 2013

Facebook Redesigns Brand Pages for Mobile, Emphasizing Parent-Child Framework

This week Facebook announced some significant changes to brands’ business Pages on mobile. These updates impact both mobile browsers and the Facebook iOS app. New mobile Pages on the Android app...

March 15, 2013

Facebook is Changing Your Timeline…Again

The news feed isn’t the only section of Facebook about to go through major changes. Earlier this week, Facebook announced yet another round of modifications to personal timeline pages. Timelines...

March 11, 2013

How Businesses Can Achieve a First-Mover Advantage on Facebook’s Graph Search

As discussed in an earlier post, Facebook’s Graph Search (launched in beta January 15, 2013) is a powerful new opportunity for businesses to reach potential customers. The question is: what...

February 20, 2013

How to Translate National Brand Strength into Local Facebook Success

This is part two of a three-part series on Facebook opportunities for franchisors and businesses with multiple locations. In part one of the series, we discussed Facebook’s Parent-Child functionality and...