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Job Posting – Social Media Manager
An exciting opportunity is available with Reshift Media, a fast-growing digital marketing agency located in downtown Toronto. We’re looking for an energetic, social-savvy individual who understands what it takes to create compelling branded content, build an online community, and interact…
Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses
When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and store visits. However, when you’re a multi-location business like a…
Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses
When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and store visits. However, when you’re a multi-location business like a…
Facebook Expands Local Store Targeting to Clicks-To-Website Ads
Last week, we wrote about Facebook’s new Store Visits campaign objective, which allows multi-location and franchise brands to manage Facebook advertising at the head office level that targets customers near their local stores. This week, it appears that Facebook has…
Video Walk-Through: Facebook’s New Store Visits Objective
As we’ve mentioned in previous blog posts, Facebook is ramping up its focus on local marketing. That focus got a big boost this month when the social media network quietly introduced a new ad campaign objective: store visits. The new…
How Facebook Expanded Its Focus on Local Businesses in 2016
With 60 million-plus businesses now using Facebook pages, the social network has become a marketing and advertising powerhouse. However, it is not just national brand pages that are taking advantage of its immense clout. In the past year, Facebook has…
Facebook Introduces Automated Rules for Your Ad Campaigns
Are you a marketer who spends a lot of time in Facebook’s Ads Manager and Power Editor, checking on the status of your campaigns? Facebook is introducing a new feature that is sure to make your life easier. This week,…
How To Set Up Pokemon Go Lures In Your Store
Pokémon Go, the popular smartphone-based augmented reality game, has quickly become the most successful mobile game in U.S. history. It’s especially exciting for small business owners because the game has features that can be leveraged to increase in-store traffic, as…