Tag: Facebook Locations
Top Facebook Advertising Opportunities for Franchise Companies
In a previous blog post in this series, we discussed several strategies franchise organizations can pursue to achieve superior Facebook advertising results. In this post, we will cover three of the top opportunities to unlock the power of your franchise…
Facebook Expands Local Store Targeting to Clicks-To-Website Ads
Last week, we wrote about Facebook’s new Store Visits campaign objective, which allows multi-location and franchise brands to manage Facebook advertising at the head office level that targets customers near their local stores. This week, it appears that Facebook has…
How Franchises Can Evaluate Their Facebook Store Visits Ad
Franchises and multi-location retailers have a new way to harness the power of Facebook advertising with a recently added objective called Store Visits. Once set up on the Facebook Locations framework (formerly known as Parent-Child), retailers can use the Store Visits ad units…
How Facebook Is Expanding Its Focus on Local Businesses
With 60 million-plus businesses now using Facebook pages, the social network has become a marketing and advertising powerhouse. However, it is not just national brand pages that are taking advantage of its immense clout. In the past year, Facebook has…
Facebook Businesses Can Now Cascade Content to Multi Locations – 2016
Facebook continues to help businesses have a larger presence on their platform with the latest changes to the Facebook Locations framework. Facebook Locations (formerly known as Parent-Child) connects all of a brand’s local Facebook pages to one “national” or main…