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Tag: Facebook Locations

Facebook Locations: Advantages and Limitations

Local business pages have always been an important component of Facebook, with the social network taking major steps in the past few years to make itself the primary destination for local marketing. If you are a brand that has local…
  • Permalink
  • Posted: Aug 13 2018
  • Tags: Facebook, Facebook Local, Facebook Locations, local marketing
  • Comments: 1
  • Author: Lindsay Weisleder

Top Facebook Advertising Opportunities for Franchise Companies

In a previous blog post in this series, we discussed several strategies franchise organizations can pursue to achieve superior Facebook advertising results. In this post, we will cover three of the top opportunities to unlock the power of your franchise…
  • Permalink
  • Posted: Sep 11 2017
  • Tags: Facebook Advertising, Facebook Locations, franchise
  • Comments: 4
  • Author: Steve Buors

Facebook Expands Local Store Targeting to Clicks-To-Website Ads

Last week, we wrote about Facebook’s new Store Visits campaign objective, which allows multi-location and franchise brands to manage Facebook advertising at the head office level that targets customers near their local stores. This week, it appears that Facebook has…
  • Permalink
  • Posted: Jan 31 2017
  • Tags: Business Locations, Facebook, facebook ads, Facebook Locations, Facebook parent child
  • Comments: 0
  • Author: Jen McDonnell

How Franchises Can Evaluate Their Facebook Store Visits Ad

Franchises and multi-location retailers have a new way to harness the power of Facebook advertising with a recently added objective called Store Visits. Once set up on the Facebook Locations framework (formerly known as Parent-Child), retailers can use the Store Visits ad units…
  • Permalink
  • Posted: Jan 31 2017
  • Tags: Facebook, facebook ads, Facebook Locations, store visits
  • Comments: 0
  • Author: Jim LaChapelle

How Facebook Is Expanding Its Focus on Local Businesses

With 60 million-plus businesses now using Facebook pages, the social network has become a marketing and advertising powerhouse. However, it is not just national brand pages that are taking advantage of its immense clout. In the past year, Facebook has…
  • Permalink
  • Posted: Dec 14 2016
  • Tags: Facebook, Facebook Locations, Local Business, social media
  • Comments: 0
  • Author: Jen McDonnell

Facebook Businesses Can Now Cascade Content to Multi Locations – 2016

Facebook continues to help businesses have a larger presence on their platform with the latest changes to the Facebook Locations framework. Facebook Locations (formerly known as Parent-Child) connects all of a brand’s local Facebook pages to one “national” or main…
  • Permalink
  • Posted: Jun 02 2016
  • Tags: Facebook, Facebook Locations, Facebook parent child
  • Comments: 2
  • Author: Jim LaChapelle
Facebook Locations

Facebook Locations Updated with Name, Reviews Changes – 2016

Facebook’s Locations framework (which knits together a brand’s local Facebook pages) is always evolving. The social network has made several more significant changes to the process in the past few months. Here are some things to know if you are…
  • Permalink
  • Posted: Jan 22 2016
  • Tags: Facebook, Facebook Locations, Facebook parent child
  • Comments: 41
  • Author: Jen McDonnell
Recent Posts
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