In this week’s episode, we chat with Jason Gehrke, Founder and Director of the Franchise Advisory Centre. The Franchise Advisory Centre delivers practical, timely and relevant education to franchisors about franchising best practices. More than half of the franchise brands in Australia and New Zealand have attended a professional development event presented by Jason.
This episode delves into a wide range of topics that can impact franchise organizations, such as technology, the counter-cyclical nature of franchising, franchise development opportunities, and franchisee training and development.
Watch below, or listen on Spotify or Apple Podcasts.
About Jason Gehrke
Jason has a passion for franchising and has been involved in the sector for 30 years. He has worked at the franchisee level, launched a franchise system, provided advisory services to many leading Australian franchise systems, and advised many hundreds of potential franchisees and potential franchisors over the years.
He is the founder of the Franchise Advisory Centre, an education and advisory service that assists franchisors and franchisees to work more effectively together. The Franchise Advisory Centre runs the largest program of franchise education events in Australia, all of which are accredited for points toward the internationally-recognized Certified Franchise Executive (CFE) qualification.
About Reshift Media
Reshift Media is an award-winning digital marketing firm that develops digital marketing strategies, processes and technology custom-tailored to the specific needs of franchise organizations. The company’s in-house team provides support to more than 200 clients in 22 countries across all aspects of digital media including software development, social media, search and website/mobile development.
Celebrating 10 years helping the franchise community grow and thrive, Reshift Media has cemented itself as the leading digital marketing agency for franchise companies. Among the company’s many accolades, Reshift Media boasts the creation of two proprietary software platforms: Franify and Brand Amplifier, each designed specifically for franchise businesses. They were also named the world’s best franchise marketing firm by the 2023 Global Franchise Awards.