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March 22, 2022

Facebook Has Removed Detailed Interest Targeting Options

Have you noticed some of your Facebook ads have suddenly been paused? You are not alone. Facebook (now known as Meta) announced at the beginning of this year that they...

December 6, 2016

How to Break Through the Holiday Clutter with Facebook Ads

During the holiday season, a flood of competition for consumer dollars not only takes place in shopping malls but also in advertising spaces on social networks such as Facebook. The...

October 28, 2016

Facebook Updates Call-To-Action Buttons for Local Businesses

Facebook is testing a new feature for businesses that will allow them to connect directly with customers on mobile via tailor-made call-to-action buttons that can lead to actual transactions set...

September 22, 2016

Facebook Introduces Automated Rules for Your Ad Campaigns

Are you a marketer who spends a lot of time in Facebook’s Ads Manager and Power Editor, checking on the status of your campaigns? Facebook is introducing a new feature...

February 24, 2015

Facebook Launches Ads Manager App

With more than 2 million active advertisers, Facebook continues to look for ways to make it easier for brands to spend their ad budgets on the social network. Today, Facebook...

February 23, 2015

Learn About Facebook’s New 2015 Product Ads

Facebook recently released dynamic Product Ads for businesses advertising on their platform. The new feature allows companies selling more than one product to advertise single/multiple product ad units or their...