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June 11, 2021

What Brands Should Know About Google’s Core Web Vitals Update

Google's Core Web Vitals were introduced earlier and are designed to measure how users experience the speed, responsiveness, and visual stability.


March 16, 2018

6 Tips for Businesses to Successfully Use the “Q&A” Feature on Google Maps

Have you explored the relatively new feature “Question & Answers” that is available on Google local business listings? While this feature was introduced by Google last summer, not all businesses...


February 7, 2018

5 Effective Tips to Boost Performance Of Your AdWords Campaigns in 2018

Are you running Google Adwords campaigns? In this blog post, we will review a few simple but very effective tips to boost their performance in 2018. Whether you are looking...


local-marketing-strategies
May 31, 2017

Facebook Advertising Solutions for Franchises

The most effective social media ads are the ones that can connect directly to their target consumer. The beauty of franchise advertising is that since there are so many different...


May 8, 2017

How Businesses Can Improve Search Ranking Using Latent Semantic Indexing Keywords

Google continues to make updates to its algorithm on an almost daily basis. Because of these ever-evolving changes, it can be difficult for businesses to keep up and ensure that...


April 3, 2017

Facebook and Google Advertising Revolutionized!

As announced at the annual Canadian Franchise Association National Convention in Niagara Falls, Reshift Media has released an ad tool for multi-location businesses called the Brand Amplifier™. The Brand Amplifier™ is...


April 3, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...


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March 30, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...


March 15, 2017

How Businesses Can Use Google Adwords’ New Extensions to Reach More Consumers in 2017

Google Adwords has introduced a series of updates to their ad extensions which should make a big difference for consumer-facing businesses (B2C) in 2017. Ad extensions can help businesses stand...


November 1, 2016

Facebook, Yelp Reviews Now Appear In Local Business Google Results

Word-of-mouth marketing has always been a fundamental aspect of a business’s success. In today’s digital age, conversations about experiences with a certain business have moved from dinner parties and water...