
Monthly Archives: April 2013


Facebook Redesigns Brand Pages for Mobile, Emphasizing Parent-Child Framework
This week Facebook announced some significant changes to brands’ business Pages on mobile. These updates impact both mobile browsers and the Facebook iOS app. New mobile Pages on the Android app are said to be coming soon, as well as new…
Facebook Updates Page Admin Panel to Push Promoted Posts
Page admins who logged into Facebook this morning were greeted with a revamped administration panel, with the ability to pay to promote your most recent posts now front and centre. The new panel showcases your pages’ five most recent…
Reshift Media to Participate in the 2013 CFA National Convention
Reshift Media is proud to be a national sponsor of the CFA (Canadian Franchise Association) and a silver sponsor of the CFA’s National Convention, taking place April 7-9, 2013 in Montreal. The annual National Convention is the CFA’s flagship…
The UPS Store Amplifies Its Local Facebook Reach with Reshift Media
(TORONTO) April 3, 2013 – The UPS Store Canada has partnered with Reshift Media to translate the tremendous reach of their nationwide physical locations into a strong, local social media presence. As part of the initiative, The UPS Store has…
Effectively and Easily Manage Facebook’s Parent-Child Framework with Reshift’s Social Brand Amplifier
This is part three of a three-part series on Facebook opportunities for franchisors and businesses with multiple locations. In parts one and two of this series, we discussed how businesses can translate national brand strength into local Facebook success…