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May 30, 2017

The Rise of Local Marketing in 2017

When it comes to customer retention and engagement, advertisers and business owners are increasingly focusing on location marketing. Highlighting what’s around prospective customers allows businesses to present real-time content that...

facebook lead ads 2
May 11, 2017

Facebook Lead Ads: What’s New in 2017?

In previous posts, we’ve talked about how Facebook lead ads easily allow businesses to reach out to the right people and collect user information without building a dedicated landing page...

May 8, 2017

How Businesses Can Improve Search Ranking Using Latent Semantic Indexing Keywords

Google continues to make updates to its algorithm on an almost daily basis. Because of these ever-evolving changes, it can be difficult for businesses to keep up and ensure that...

April 5, 2017

Facebook Introduces Eye-Catching Ad Unit Called Collections

In yet another move to promote online sales, Facebook has introduced a new ad unit that combines the visual appeal of video along with the selling features of a digital...

April 3, 2017

Facebook and Google Advertising Revolutionized!

As announced at the annual Canadian Franchise Association National Convention in Niagara Falls, Reshift Media has released an ad tool for multi-location businesses called the Brand Amplifier™. The Brand Amplifier™ is...

April 3, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...

Facebook Google advertising
March 30, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...

March 15, 2017

How Businesses Can Use Google Adwords’ New Extensions to Reach More Consumers in 2017

Google Adwords has introduced a series of updates to their ad extensions which should make a big difference for consumer-facing businesses (B2C) in 2017. Ad extensions can help businesses stand...

February 22, 2017

Facebook Adds Brand Lift to Help Businesses Measure Ad Impact

Facebook has started testing a new measurement study for a business’ campaign on the platform called Brand Lift. The study, a free service currently available for qualified companies only, will...

February 17, 2017

5 Actionable SEO Tips for Franchise Owners in 2017

2017 is predicted to be the year when mobile devices replace desktops as the first screen consumers use when searching online.  It will also be the year voice search breaks...

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