Blog

photo by Will Francis/Unsplash of laptop open to Facebook
April 20, 2020

How to Apply for Facebook’s Small Business Grants Program

To assist small businesses experiencing disruptions resulting from the global outbreak of COVID-19, Facebook has pledged $100M in cash grants and ad credits. The grants vary by country; for small...


Merge Multiple Facebook Pages into One
April 2, 2020

How to Merge Multiple Facebook Pages

At some point, you may find yourself with more than one Facebook page for your business. This can happen if a customer trying to check into your location couldn’t find...


coronavirus and advertising
March 13, 2020

The Coronavirus and Digital Advertising: Risks and Opportunities

Concerns about the increased spreading of Covid-19 around the world are dominating headlines, causing disruptions in the stock market, and increasing fears of a recession. The impact of coronavirus could...


April 5, 2019

Reshift Media Honoured with Canadian Franchise Association Award

We’re thrilled to announce that we’ve been awarded the first-ever Distinguished Franchise Support Services/Supplier Award by the Canadian Franchise Association (CFA). Since the company’s inception, Reshift founders Kirk Allen and...


May 1, 2018

How GDPR Affects Your Facebook Tracking and Advertising

In this blog series, we will cover: •  Blog 1: What is the GDPR? •  Blog 2: What Canadian and US Businesses Need To Know •  Current post: How It...


May 1, 2018

What Canadian and US Businesses Need To Know About GDPR

In this blog series, we will cover: •  Blog 1: What is the GDPR? •  Current post: What Canadian and US Businesses Need To Know •  Blog 3: How It...


May 1, 2018

What Is the GDPR and How Will It Affect Canadian and US Businesses?

North American brands and business need to pay close attention to the privacy legislation that will soon go into effect in Europe.  Though the General Data Protection Regulation (GDPR) rules...


April 24, 2018

How Twitter’s New Rules May Impact Franchises and Chains

We’re starting to see an increasing trend of social media networks altering their policies to enhance user experiences and address privacy concerns. While the ultimate outcomes should positively impact the...


March 6, 2018

Facebook Issues as of March 6, 2018

We’ve noticed that Facebook is experiencing a variety of issues lately, mainly around ad creating and reporting. These issues include: Reach estimates are sometimes unavailable or incorrect. Facebook says they...


January 17, 2018

How Multi-Location Businesses Can Be Successful in Facebook’s Updated News Feed

This blog post is part of a 4-part series: Part 1: What Facebook’s 2018 Algorithm Change Means for Your Business Part 2: How Facebook’s News Feed Algorithm Change Impacts Advertisers Post 3: Top...