Category Archives: Mobile
Facebook Updates Call-To-Action Buttons for Local Businesses
Facebook is testing a new feature for businesses that will allow them to connect directly with customers on mobile via tailor-made call-to-action buttons that can lead to actual transactions set entirely within the social media platform’s framework. Currently being tested…
How to Optimize Your Small Business Website for Voice Search
You might have already noticed that more and more people are using voice search. They talk to their phones, asking it questions and expecting accurate and precise responses. Now you can ask your smartphone almost anything and you will get…
Instagram to Help Businesses Reach the Snapchat Generation
Instagram, the Facebook-owned photo sharing platform, has added a new feature called Instagram Stories in an attempt to compete with the popular mobile app Snapchat. Snapchat has been one of the most popular new apps for both businesses and individuals,…
How To Set Up Pokemon Go Lures In Your Store
Pokémon Go, the popular smartphone-based augmented reality game, has quickly become the most successful mobile game in U.S. history. It’s especially exciting for small business owners because the game has features that can be leveraged to increase in-store traffic, as…
Reshift Media to Participate in the 2016 CFA National Convention
Reshift Media is proud to once again be a national sponsor of the Canadian Franchise Association and a silver sponsor of the CFA’s National Convention, taking place April 17-18, 2016 in Ottawa. The National Convention is the CFA’s annual flagship…
Guide to Facebook Canvas Ads for Advertisers
Facebook continues to offer businesses more advertising options with the introduction of mobile-specific ad units called Canvas. These ads look like regular timeline ads but once clicked on by users, the ad become a full-screen, multi-image, mini-website set within the…
Facebook’s Place Tips: The New Way To Connect with Customers
Facebook continues to increase their focus on connecting local businesses to their customers with the launch of the Place Tips feature. As we first wrote when the feature was in the testing phase, Place Tips harnesses the power of Facebook…
How to Use Facebook Leads Ads to Easily Capture User Info and Generate Leads
Facebook has released a new ad unit called Leads ads which will allow marketers to easily capture user info and generate sign ups and leads. The new ad unit offers a call to action button such as “Get Quote” or…