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Category: Social Media

google-plus-authorship
May 29, 2013

Use Google+ Authorship to Boost Your Content

  Google+ may not get as much attention as Facebook and Twitter, but if you produce content, setting up a profile on Google’s social network is essential. If you blog...

google-plus-for-business
May 14, 2013

Why Your Local Business Needs a Google+ Page – And Which Type of Page Is Right For You

Google+ is the search engine giant’s answer to social media, though it tends to be an afterthought for many business owners, who often prefer to focus their efforts on sites...

facebook-unfollow
May 10, 2013

Facebook Allows You to Unfollow Lengthy Comment Threads

Do you dread commenting on baby photos, engagement announcements and birthday notifications that show up in your Facebook feed, fearing you’ll be flooded with email notifications whenever another user adds...

Facebook-Mobile-Pages-Redesign
April 24, 2013

Facebook Redesigns Brand Pages for Mobile, Emphasizing Parent-Child Framework

This week Facebook announced some significant changes to brands’ business Pages on mobile. These updates impact both mobile browsers and the Facebook iOS app. New mobile Pages on the Android app...

facebook-admin-panel
April 8, 2013

Facebook Updates Page Admin Panel to Push Promoted Posts

  Page admins who logged into Facebook this morning were greeted with a revamped administration panel, with the ability to pay to promote your most recent posts now front and...

facebook-parent-child-ups
April 3, 2013

The UPS Store Amplifies Its Local Facebook Reach with Reshift Media

(TORONTO) April 3, 2013 – The UPS Store Canada has partnered with Reshift Media to translate the tremendous reach of their nationwide physical locations into a strong, local social media...

Facebook-parent-child-blog
April 3, 2013

Effectively and Easily Manage Facebook’s Parent-Child Framework with Reshift’s Social Brand Amplifier

This is part three of a three-part series on Facebook opportunities for franchisors and businesses with multiple locations. In parts one and two of this series, we discussed how businesses...

facebook-nearby
April 1, 2013

Is Facebook Renaming “Nearby” to “Around Me” in its App?

  Facebook continues to quietly tinker with the local mobile search functionality in its mobile app, recently changing the term “Nearby” to “Around Me” for some users. The name change...

youtube-logo
March 22, 2013

Google Trends Now Include YouTube Searches

If you’re a content creator responsible for coming up with fresh articles or blog posts, Google Trends is a probably already a key component in your inspiration toolbox. The site...

March 15, 2013

Facebook is Changing Your Timeline…Again

The news feed isn’t the only section of Facebook about to go through major changes. Earlier this week, Facebook announced yet another round of modifications to personal timeline pages. Timelines...

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