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local-marketing-strategies
May 31, 2017

Facebook Advertising Solutions for Franchises

The most effective social media ads are the ones that can connect directly to their target consumer. The beauty of franchise advertising is that since there are so many different...


May 8, 2017

How Businesses Can Improve Search Ranking Using Latent Semantic Indexing Keywords

Google continues to make updates to its algorithm on an almost daily basis. Because of these ever-evolving changes, it can be difficult for businesses to keep up and ensure that...


April 3, 2017

Facebook and Google Advertising Revolutionized!

As announced at the annual Canadian Franchise Association National Convention in Niagara Falls, Reshift Media has released an ad tool for multi-location businesses called the Brand Amplifier™. The Brand Amplifier™ is...


April 3, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...


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March 30, 2017

Reshift Media Revolutionizes Facebook and Google Advertising for Multi-Location Businesses

When it comes to Facebook and Google advertising, location marketing is the hottest trend. The focus of both social and search advertising has dramatically shifted to driving local engagement and...


March 15, 2017

How Businesses Can Use Google Adwords’ New Extensions to Reach More Consumers in 2017

Google Adwords has introduced a series of updates to their ad extensions which should make a big difference for consumer-facing businesses (B2C) in 2017. Ad extensions can help businesses stand...


November 1, 2016

Facebook, Yelp Reviews Now Appear In Local Business Google Results

Word-of-mouth marketing has always been a fundamental aspect of a business’s success. In today’s digital age, conversations about experiences with a certain business have moved from dinner parties and water...


October 27, 2016

4 Ways Businesses Can Take Advantage of Google’s Possum Update

There have been some interesting updates to Google’s algorithm in the last few months that should interest business owners looking to improve their rankings in search. This summer, Google announced...


September 12, 2016

How to Optimize Your Small Business Website for Voice Search

You might have already noticed that more and more people are using voice search. They talk to their phones, asking it questions and expecting accurate and precise responses. Now you...


May 26, 2016

The 5 Biggest Announcements From the Google I/0 2016 Conference

Google held their annual developer-based conference called Google I/0 last week and they announced a number of buzz-worthy new features that could mean some interesting changes in the digital world...