Blog

March 15, 2016

Facebook Lead Ads: Everything You Need to Know

Facebook recently introduced Lead Ads, an ad unit that makes it even easier for businesses and marketers to connect to potential customers. It’s a cost-effective alternative to sending users to...


March 11, 2016

Guide to Facebook Canvas Ads for Advertisers

Facebook continues to offer businesses more advertising options with the introduction of mobile-specific ad units called Canvas. These ads look like regular timeline ads but once clicked on by users,...


February 19, 2016

Facebook’s Place Tips: The New Way To Connect with Customers

Facebook continues to increase their focus on connecting local businesses to their customers with the launch of the Place Tips feature. As we first wrote when the feature was in...


Facebook Locations
January 22, 2016

Facebook Locations Updated with Name, Reviews Changes – 2016

Facebook’s Locations framework (which knits together a brand’s local Facebook pages) is always evolving. The social network has made several more significant changes to the process in the past few...


January 8, 2016

Merge Facebook Pages FAQ 2016

[UPDATE: The process changed in 2023. Please click here for the latest]   One of the topics we get the most questions about is the merging of Facebook pages. In...


October 16, 2015

How to Use Facebook Leads Ads to Easily Capture User Info and Generate Leads

Facebook has released a new ad unit called Leads ads which will allow marketers to easily capture user info and generate sign-ups and leads. The new ad unit offers a...


September 28, 2015

Why You Should Use Facebook Business Manager If You Manage Multiple Pages

When it comes to managing multiple business pages on Facebook, in-house social media teams or outside consultants may be hesitant to link their personal profile to multiple business pages. Many...


September 22, 2015

Facebook Updates Business Pages on Mobile

With people spending more time on their mobile devices than ever before, Facebook is warning businesses that they “need to keep up with people’s expectation that they can find information...


Merge Facebook pages
July 13, 2015

Facebook Makes It Easier to Merge Duplicate Pages – 2015 Update

[UPDATE: The process changed in 2023. Please click here for the latest]   We’ve written previous blog posts about Facebook’s somewhat clunky method of claiming unmanaged “places” pages and merging...


March 24, 2015

Facebook Updates Its Merging Pages Process

[UPDATE: The process changed in 2023. Please click here for the latest] ———- In the past, we’ve written multiple blog posts about how to merge Facebook pages, and the judging...