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March 14, 2014

de VRIES LITIGATION Teams with Reshift Media to Launch New Website

(TORONTO) March 7, 2014 – Toronto law firm de VRIES LITIGATION has teamed up with Reshift Media to create and launch its completely redesigned and redeveloped website, www.devrieslitigation.com. de VRIES...

March 12, 2014

Boston Pizza Strengthens Its Local Facebook Approach with Reshift Media’s Social Brand Amplifier

(TORONTO) March 5, 2014 – Boston Pizza, Canada’s largest casual-dining restaurant, has implemented Reshift Media’s Social Brand Amplifier to power their network of Facebook pages to help increase their local...

March 7, 2014

The Pros and Cons of Getty Images’ New Embed Feature

Earlier this week, Getty Images made a surprising and welcome announcement: the world’s largest photo agency was opening the floodgates to allow bloggers to embed the bulk of their images...

February 26, 2014

How to Set Up Facebook Locations (Previously Known as Facebook Parent-Child)

We’ve previously discussed the importance of Facebook’s Locations structure (which used to be called Parent-Child) for multi-location businesses or franchises that want to establish a local Facebook presence for each...

February 4, 2014

What Facebook’s Paper App Means for Marketers

Facebook has finally launched its much anticipated new app, Paper. It is only available in the US as an iPhone app, however Canadians can follow a simple workaround to download...

January 14, 2014

Why Local Businesses Should Care About Twitter’s New Nearby Feature

In this blog, we’ve talked extensively about Facebook’s recent emphasis on local activity and how it can benefit small businesses. Now it looks like Twitter is jumping onto the local...

December 19, 2013

2013 Web Hits: The Year in Review

As the year comes to a close, we’re taking a look back at the things that got us clicking, liking, tweeting, pinning and streaming in 2013. Top 10 Google Search...

November 19, 2013

LinkedIn’s Company Pages Can Now Include “Showcase Pages”

Corporations that have an array of individual brands, products, marketing initiatives or business units will now be able to create separate identities for each on LinkedIn, thanks to the newly...

October 30, 2013

Twitter Gets a Facebook-Style Facelift

Your Twitter timeline just got a lot more visual. On Tuesday, the social networking giant quietly rolled out a change to its website, iOS and Android apps that exposes previews...

September 4, 2013

Facebook Relaxes Contest Rules

Running a contest on Facebook used to be a pain for social media marketers. The rules (which many brand pages ignored) were strict and involved, requiring all promotions to...

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